Get a leg up on the other guys. Pivot uses vulnerability assessments to identify areas of weakness among competitors in our clients’ markets. We also analyze the competition’s promotions, offers, and news so you know what you’re up against.
Our vulnerability assessment involves a thorough analysis of the competitive landscape. Our methods involve both primary and secondary research. Secondary research methods typically involve desk research, in which our analysts use online business insight resources to review competitors globally or in select geographic areas (whether country-, region-, state- or city-specific).
We also provide ongoing pricing monitoring services, analyzing global retail markets to identify exactly what consumers are buying and at what price. We gather your competitors’ pricing information and deliver competitor pricing reports on an ongoing basis (monthly, quarterly or semi-annually).
Pivot’s competitive research services also include a SWOT analysis, in which we develop a detailed report of Strengths, Weaknesses, Opportunities and Threats for each of your competitors.